At G Adventures, our company culture is our brand. This article from Joanna Pachner at Profit Magazine provides some insights on what the company culture is like at G Adventures and some of the challenges and successes that G Adventures has had over the years.
From the article:
“Since 2008, Poon Tip has been crafting what he says is “a business model that’s never been seen before in this country.” In a nutshell, it revolves around changing people’s lives—both customers’ and employees’—by giving their experience with the company a greater meaning than just seeing the world. To do that, he has devoted enormous energy to fostering an internal culture in which the roughly 1,350 staffers dispersed throughout the world uniformly see giving back and doing good as part of their fundamental mission.”