Wellness Travel Journal interviewed Bruce following his keynote presentation at a large travel conference. From the interview:
CH: Please tell our WTJ readers about the “noble purpose of travel.”
BPT: We travel with a particular passion to see the world or experience other cultures but our motivations are different. The real noble purpose of travel is for travel to be able to change lives. Whether peoples’ lives change because of the experience they are having or because of positive impact on the ground when you’re visiting some of the world’s poorest countries. Tourism is a transformational way to inject wealth distribution to these countries. The travel industry has kind of lost sight of noble purpose of travel that has been my message for a few years now.